This is my second video about Positioning enjoy all the videos below and leave your feedback.
If you are a small business owner feel free to shoot me a email at networker@onerecourse.com I would love to help you with your marketing/positioning strategies. This was a perfect implementation of how to market your product or service in a heavily competitive market.
Street elegance. He has only one single, but Jidenna already cuts a distinctive, dashing figure in hip-hop. With his immaculately tailored suits and full, reddish beard, Jidenna, 30, and his single Classic Man emphasize style and character with a musical genre called, appropriately, Swank. "It's classy, it's funky, and there's an element of magic to it," says the Brooklyn-based MC.
The Crew: Roman GianArthur, Alex Belle and Isis Valentino of St. Beauty, Jidenna, Janelle Monae and Nate Wonder and Chuck Lightening of Deep Cotton.
Watch the Video by Jidenna "Classic Man"
Video right now has over 12M views and counting
Now Watch The RemixJidenna - Classic Man (Remix) (Audio) ft. Kendrick Lamar
This is great pairing of two different styles that are in the same category of music but both stand apart from each other. Be cause of the position this allows both artist to find success in there respected delivery of the music we all love.
The Accuracy. #Jidenna #Bird#ClassicMan #TheFiveHeartbeats
Harlem Nights
We have Eddie Murphy and Richer Pryor who both started in the movie Harlem Nights click link to watch the movie for free! This movie was set in the 1920's when you men used to dress up to head to the clubs. They were classic men looking there best at all times.
Lets just take a look at the other side of hip hop music marketing with 50 Cent. Very successful when he cam out with "Get Rich Or Die Trying" He has since gone on to be successful in other business ventures but similar to Jidenna when he got on the the industry he position him self as the hardest artist around.
The Crew: Loyd Banks, 50 Cent and Tony Yayo.
Watch the Video by 50 Cent "Up In The Club"
As you can see from this video it takes on a totally different position when it comes to style and music but are both considered hip hop. Now that you have looked at the two styles you can clearly see how the music is position differently in the same category. How will you position your business in your industry?
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